Corporate culture
       Shandong Jiluer tire Co., Ltd. was established in 1998. It is located in Tengzhou, the economic center of Huaihai at the border of Suzhou, Shandong, Henan and Anhui. The birthplace of the Beixin culture more than 7,300 years ago, Mozi, Meng Changjun, Mao Sui, Lu Ban and other figures are famous, with a long history and splendid culture.
       Shandong Jiluer tire co., LTD is a large tire technology enterprise which is engaged in research and development, production and sales of automobiles, motorcycles, electric cars, bicycle tires and butyl rubber, natural rubber inner tubes. Jiluer now has three modern production bases. The products are sold well at home and abroad and exported to the United States, Mexico, Spain, Poland, Denmark, Colombia and other countries. The company has more than 4,000 workers and 162 engineering and technical personnel. At present, it has formed an annual output of 10 million sets of automobile tires, 20 million sets of bicycle tires, 35 million sets of electric vehicle tires, 25 million sets of motorcycle tires and an annual output of 70 million inner tires Comprehensive production capacity.
        With a strong technical force, the company has established a doctor's workstation and a r&d center for high-end technical talents. The center has won the title of Shandong municipal enterprise technology center for many times, and has acquired more than 350 patents in recent years. The company's products have obtained the national compulsory 3C certification, the United States "DOT certification", the European Union "e-mark" certification, tire export ECE certification. "Jiluer" and“Yamada" tires have also won the honorary titles of "China famous trademark", "China famous brand", "national tire product quality justice top ten brands" and so on. The company is selected as AAA enterprise of "quality, service and reputation".
       Jiluer people standing in the development of a high ground, abandon the traditional mode of production, and vigorously promote the old and the new kinetic energy transformation, improve the level of intelligent manufacturing equipment, intensify efforts to improve the automation of continuous production process, to continue to improve product quality, dedicated to the research and development of new era and new space, new requirements, new adaptive tire products. The workers in Jiluer stand at a commanding height in development, abandon the traditional production model, vigorously promote the conversion of old and new kinetic energy, improve the level of intelligent manufacturing equipment, increase efforts to improve automated continuous production processes, and continue to improve product quality. Times, new space, new needs, new types of fully adaptive tire products. We will bring the long-cherished wish, with our hard work and wisdom to realize our staff dream, enterprise dream, China dream.
Title Memorabilia

Word of Mouth Heritage-Focus on tire manufacturing since 1998

  • 1998

    1998 - A company called Shandong Jiluer tire co., ltd. was founded, and Jiluer's passionate and heroic career started from scratch.

  • 1998

    1998 - April, Shandong Jiluer tire co., LTD was rated as A class A enterprise by Tengzhou administration for industry and commerce

  • 1998

    1998 - Jiluer was named "Advanced Private Enterprise"

  • 2000

    2000 - In July 2000, Jiluer joined the China Rubber Association, marking the era of Jiluer production standardization.

  • 2001

    2001 - April, the tire production line of Jiluer was officially put into production, and Jiluer began to develop rapidly.

  • 2002

    2002 - June, the new workshop building of Jiluer was officially put into use. By introducing advanced equipment, it gradually move towards modern standardized production.

  • 2002

    2002 - August 2002, the second phase of the expansion of Gillor, the company's product production capacity has tripled.

  • 2003

    2003 - Through the ISO9001 international quality management certification system, Jiluer is the first batch of enterprises in Shandong that have passed ISO9001 certification.

  • 2004

    2004 - The project of "research on NBAS nanocomposite tire surface" has passed the appraisal of provincial scientific and technological achievements, and the product technology level has reached the international advanced level.

  • 2005

    2005 - In order to expand the production scale of the company, in April 2005, the shareholders of the company decided to carry out the phase iii plant expansion of Jiluer company.

  • 2005

    2005 - May, Jiluer testing center was established to provide support and guarantee for the company's product quality.

  • 2005

    2005 - May, it took part in the 25th China autumn (Fujian) motorcycle accessories exhibition. After signing a sales contract with American merchants, the products went to the world.

  • 2006

    2006 - October, the phase iii plant of Jiluer company was put into use. Introducing the international advanced tire production line, it entered the era of mass production and standardized production.

  • 2007

    2007 - July, Jiluer Company was recognized as Zaozhuang Enterprise Technology Center by Zaozhuang Economic and Trade Commission.

  • 2008

    2008 - March, Jiluer company held a new product launch conference. The products of "Electric Vehicle Vacuum Tire Series" won the competition among the media friends.

  • 2009

    2009 - October, the company's regeneration project was launched, which was highly praised by provincial and municipal leaders. At that time, Comrade Wang Zhonglin, secretary of the Tengzhou City Party Committee, visited the company.

  • 2009

    2009 - September, Shandong Jiluer Tire Co., Ltd. joined the Shandong Rubber Industry Association. Jiluer's product standardization and enterprise level are higher.

  • 2010

    2010 - May, the China Rubber Industry Association Liche Branch issued a statistical document, and our company's Liche products ranked fifth in the country in 2007-2009.

  • 2012

    2012 - December 2012, Jiluer Tire was recognized as "China Well-known Trademark" by the State Administration for Industry and Commerce

  • 2014

    2014 - September, the "Yamada" trademark owned by jilur company was recognized as "China well-known trademark" by the state administration for industry and commerce.

  • 2015

    2015 - In order to improve the cohesion of the company, in 2015, Gillor created the "Wise Institute" and organized company management personnel to participate in the Wise team training

  • 2015

    2015 - October, the construction of Yamada Rubber Technology Co., Ltd. jointly established by Saiyang Rubber Industry Co., Ltd. and Zhejiang Jingdiao Mould Co., Ltd.

  • 2016

    2016 - October 19, foreign businessmen from the Middle East and Pakistan came to the company to investigate and discuss cooperation matters.

  • 2017

    2017 - July 6th, the Mayor of Dala City, Philippines, together with members of the Dala City Chamber of Commerce in the Philippines, visited Shandong Jiluer Tire Co., Ltd. for project cooperation and inspection.

  • 2018

    2018 - June, the second phase of Yamada Rubber Technology Co., Ltd. was completed and put into operation, with an annual sales income of 3.5 billion yuan, profit and tax of 400 million yuan, and more than 2,000 jobs.

  • 2019

    2019 - The company named the high-speed railway, has held the high-speed railway starting ceremony in Shanghai, Beijing and Guangzhou. Jiluer from now on set foot on the road of high-speed development.

  • 2019

    2019 - November, the advertising of Girol Tire CCTV has been strongly shocked.

  • 2020

    2020 - January, the second-level special plane of the Girard & Xiamen Airlines brand was launched, and continued to build the brand's high-end image.

Innovations
       Since its establishment, Jiluer has listed "technological innovation" as an important strategic measure for the company's development! The company has established complete research and development centers, testing centers, high-level technical laboratories and other scientific research departments, and relying on many domestic and international universities and scientific research institutions to jointly develop new technologies and new products. It has established a complete product development system, with a three-dimensional simulation platform, technical standard platform, experimental testing platform, new product trial production platform, product verification platform, and research and development information platform. It has innovation platforms such as municipal enterprise technology centers. The complete scientific research capabilities of the Jiluer R & D Center not only provide technical assistance and technical support for the Jiluer company, but also for other manufacturers and customers in the same industry!
       Jiluer Tire R & D Center implements the whole process control of new product design, trial production, verification, small batch, etc. based on the domestic ISO9001 quality management system certification, 3C mandatory product certification standards, international DOT mandatory certification, and E-mark certification standards. Adopt international advanced 3D design and 3D printing technology, adopt advanced data management system to enable effective integration of development design, process and manufacturing; establish a complete new product testing and verification system, and cooperate with domestic universities to establish domestic advanced experimental testing platform; Perform performance verification before the product enters the market to ensure the maturity of the product after conversion to mass production, and ensure product research and development capabilities and research and development quality. With the follow-up mass production and sales process, continuous follow-up inspection and sample testing, product quality assurance in production and promotion and application level are ensured!
    •        The Girol Tire R & D Center has a research and development team of 130 people, including 4 senior engineers, 10 intermediate engineers, and 109 college graduates. It has successively introduced and hired international experts from the United States, Germany, and other countries to participate in major scientific research projects and provide technical consultation and guidance. In addition, several high-level and middle-level technical management personnel have been sent to foreign or domestic well-known universities for further study. At the same time, it constantly carries out technical exchanges with relevant institutions in the same industry, establishes industry technical exchange cooperation institutions, and builds a cooperation and sharing platform. Through a series of measures and innovations, the company has effectively cultivated and reserved talents for the company to become an international tire manufacturer as soon as possible.
           Jiluer R & D Center has long-term cooperation with universities such as Fudan University, Jilin University, Nankai University, Nanjing University, Zhejiang University, Sichuan University, South China University of Technology, Qingdao University of Science and Technology, and constantly explores the cutting-edge technology of tire manufacturing, and constantly reforms the formula 3. Optimize the manufacturing process. And it is committed to the experimental testing and application promotion of new materials, taking the lead in applying scientific research results, new materials and new technologies to actual production and use, and being a pathfinder in the field of industry technology. At the same time, it has established a long-term and stable cooperative relationship with many domestic science, research, institutes, and institutes, providing strong technical and intellectual support for enterprises to grow, refine, and strengthen. The abundant talent reserve and technical strength ensure the product development ability and innovation ability of Jiluer Company. At the same time, it also provides a strong impetus for Girol to better develop new products, optimize production processes, and participate in market competition!
    •        Shandong Jiluer R & D Center has now become a provincial and municipal enterprise technology center, which has successively passed the national ISO9001 quality management system certification, 3C mandatory product certification, national intellectual property management standard system certification, international DOT mandatory certification, E- mark certification. The scientific research and testing instruments, precision molding machinery, rubber pressure measuring equipment and other scientific research equipment of the R & D center are purchased from the world's leading countries such as Germany and the United States. , Multi-dimensional model processing system and other scientific research software are developed and designed by well-known international and domestic software companies. Now the Jiluer R & D center not only undertakes the company's research and development tasks, but also opens to the outside world to provide technical support and help for the tire and rubber industry!
           At this stage, Shandong Jiluer R & D Center has 45 patents in the tire and rubber fields, including 7 utility model patents, 38 design patents, 1 national scientific and technological achievement award, and 5 provincial scientific and technological achievements. Nearly 10 prefecture-level scientific and technological achievements. In addition, 23 patents and technologies are being applied for and declared. The R & D center not only focuses on innovation and breakthroughs in the field of scientific research, but also pays more attention to the promotion and practical application of new technologies. The center has successively developed 274 sets of new rubber inner and outer tires for the company's innovative design, customized design for rubber industry partners, vehicle manufacturers, and industry customers. R & D of 341 sets of new rubber inner and outer tire products has won high recognition and praise from industry associations, peers and customers!
    • Corporate culture
    Honorary qualification
    • Social responsibility
    Jiluer has devoted itself to charity, poverty alleviation and poverty alleviation for many years, so that many poor families have received care and help. Over the past ten years, the company has donated more than 5.1 million yuan in donations, charity supplies and medical supplies. Every year on the Double Ninth Festival, the company will organize staff to carry out activities to respect the elderly in the home.
    Charity relief is a social responsibility, there is a social responsibility of the enterprise of love, do not forget the heart of gratitude society, actively help the social poor vulnerable groups, to contribute their own strength for the charity!
    Employee care
    Staff dormitory
    Staff supermarket
    Company canteen
    Staff gym
    Company shuttle
    Staff bath
    The company provides employees with all aspects of life security: food, housing, transportation, use, entertainment, etc. Atmosphere, so that every employee can work at ease and live a happy life
    Outdoor development activities
    company group visits
    New Year celebrations
    company production annual meeting
    Jiluer mountaineering competition
    Denglong Mountain locust flower viewing activities
    The company will hold a variety of cultural, sports, team building Tourism activities are designed to allow employees to relax and relax after work, walk into nature and appreciate the natural scenery, so that employees can beter work and live!
    Excellent employees climb Mount Tai
    outdoor walking clubs
    employees participate in training
    spring outings
    take spring trips with family
    visit Nishan Holy Land
    The company has special service funds to provide excellent employees with a variety of holiday benefits, organize employees to participate Training and learning, so that employees can continue to grow and develop, organize employees to take family members to take a spring tour, organize employees Taishan, visit Nishan Holy Land and other activities, to make employees happy!
    Reward excellent employees
    reward production model
    company holiday benefits
    holiday benefits
    travel of parents of excellent employees
    travel of family of excellent employees
    The company not only provides holiday benefits for employees every holiday, but also customizes various surprise benefits for excellent employees, Award medals, awards, and organize travel activities for parents and family members of outstanding employees! Employees can really feel the company's care and care, and let employees' families feel the company's warmth!
    Visiting employees' families
    giving aid to families in need
    sending items for families in difficulty
    sending items for families in difficulty
    understanding the family situation of employees
    and helping families with difficulties
    The company not only provides employees with a warm living and working environment It also pays great attention and help to the family life of employees in difficulty. Every year, managers are organized to visit the families of employees in difficulty, understand the actual situation, and send assistance and living items to families of employees in difficulty.