Since January 25, the brand advertisement of Giloul Tire, the "second season" has entered the prime time of CCTV1 and CCTV7, and after entering CCTV in 2019, it has once again joined hands with CCTV to continue to build the high-end brand image of Giloul Tire. In 2019, Giloul Tires continued to grow rapidly, and its annual sales exceeded the 45 million mark, becoming the largest dark horse in the tire industry.
In 2019, Giloul Tires joined hands with CCTV to debut CCTV1 and CCTV7 primetime, passing the new high-end brand image of Giloul Tires to the national audience. In 2020, Giloul Tire will continue its high-end brand strategy and continue to place high-altitude advertising on CCTV. Continue to occupy the commanding heights of CCTV brand communication. Under the guidance of the core strategy of building high-end brands, in addition to integrating CCTV, the dominant TV media, Giloul Tires actively connects and interacts with consumers through more high-end and diversified channels.
Gilul Tire "second quarter" on CCTV "CCTV1, CCTV7" prime time, hand in hand with China high-speed rail, Xiamen Airlines, this "three pioneering", fully demonstrates the Gilul people continue to build a high-end brand image of the determination. "Build a good tire, create a good life" is the original intention of Gilul tire.