Company news

       When the Spring Festival comes, whether you take the high-speed train or the plane, you are pointing to the same destination - home. As the Spring Festival approached, Mr. Zhang Linggang, Chairman of Gilul Tire Company, led company executives to Jinan high-speed Railway Station and Xiamen Airlines flight to send New Year wishes to passengers on their way home.



     On January 22 (28th of the twelfth month), Mr. Zhang Linggang, chairman of Gilul Tire Company, and senior executives of the company came to Jinan high-speed Railway Station to send high-speed rail models and dumplings representing reunion and happiness to passengers who took the special train named after Gilul Tire.


       When Mr. Zhang Linggang, chairman of the company, hand-delivered the steaming dumplings to the passengers, together with the strong wishes and good New Year wishes of the people of Gilul.

The past 2019 has been a year of leapfrog development for Giloul Tires. With continuous technological innovation, Giloul Tires has achieved a double harvest in market sales and brand sound volume.


        In 2019, Giloul Tire and China High-Speed Railway jointly held the launch ceremony of Giloul Tire named high-speed rail at Shanghai Hongqiao Station and Guangzhou South Railway Station, fully integrating the advantages of high-speed rail as a high-end crowd gathering, exploring the media and value of high-speed rail, conveying the high-end brand image of Giloul Tire, and setting a new marketing benchmark in the tire industry. It also indicates that Giloul tires has entered a new era of rapid development.


        With the beginning of the Spring Festival travel rush, the high-speed railway also ushered in the peak of the annual passenger flow, Gilul people on the named high-speed train to colleagues and friends all over the country to send good wishes. The high-speed train named by Giloul Tire not only carries the ardent hope of tens of thousands of passengers to go home for the New Year, but also passes the brand concept of Giloul Tire "making a good tire, creating a good life" and the high-end brand image to a wider range of consumer groups.


       On January 23 (the 29th of the twelfth month), on a passenger plane of Xiamen Airlines, Mr. Zhang Linggang, chairman of Jiroer Tire Company, sent a specially prepared plane model and dumplings to the hands of returning passengers.


     A passenger who accepted the gift of an airplane model said, "It is the first time to encounter such a brand special train, and it feels very special and very warm, thank Giloul Tires for bringing us this special gift and blessing on the way home!" Joining hands with Xiamen Airlines to create a special aircraft with Giloul Tire brand title is an important layout of Giloul Tire Company's high-end brand strategy in 2019. At the same time, through the high-end medium of aircraft, it forms connections and interactions with more high-end consumer groups.


       Taking user needs as the core is the purpose of product development and innovation of Giloul Tire. Through insight into the individual needs of different users, Giloul Tire company has created a number of series of functional products, and won a good market reputation. The shaping of high-end brand image makes Giloul Tire have stronger competitiveness and discourse power in the terminal market, and also wins the favor and choice of more users. Mr. Zhang Linggang, chairman of Giloul Tire, told reporters: "In the New Year, Giloul Tire will, as always, adhere to the original intention, with better products and more considerate service, to escort the safe travel of every Giloul tire user!"